There has never been a better time for industries with a big environmental footprint to integrate their environmental and social actions with their business bottom line, corporate commitments, and improved public relations. An increasingly watchful public stands ready to vote with their dollars to show their love to corporations who invest in measurable, innovative, effective resource conservation. If you ever considered re-tooling your company’s approach to environmental asset management, congratulations! You would be one of an increasing number of early innovators to gain from a trend that shows no sign of diminishing–ever. The good news is that along with increasing public and legislative scrutiny there also exist better tools for actionable, performance-based environmental outcomes that are meaningful to your business. Performance-based outcomes, including private environmental market solutions, are the under-utilized but innovative and diverse solution to corporate environmental compliance torpor. It’s time to step up and better yet, lead from within. How to connect with the right people to help you do it.